Sunday, August 10, 2008

Your thoughts would be appreciated...

Greetings, all!

Thanks to all of you who contacted me with intelligent questions and comments, and especially to those who showed patience with my not reealing the outcome of this paltry funereal dilemma...

To answer the burning question: the funeral home comped the services for the professional athlete-not the Katrina evacuee.

What do you think about that?

I think it shows that the priorities of that firm are more than slightly out of whack...but anyone who knows the firm in question probably isn't surprised by the decision.

I'd like others to weigh in. Was their decision right or wrong? What would you have done if you faced the same set of circumstances?

Am I off base in my judgement?

Is there a tasteful and morally acceptable way to make a decision like this and get good PR value from it? If so, how would it be done?

I know there are more than a few of you out there. Speak up and be heard. Act like you've got a set and voice your opinion!

Feel free to dazzle us with your tightly buttressed arguments and sparkling rhetoric!

Opine to your heart's content. I offer this blog as not only a mouthpiece, but a forum. I've got some of the best minds in our industry reading this.

Let's roll!

Peace out,

Dan

Saturday, August 2, 2008

What would you do?


Good day, all!

Here's a bit of grist for the ol' mental mill. A real-life dilemma facing a real funeral home, and the real decisions made by the funeral home. A post in two parts.

Picture yourself as the owner of a funeral home who took the call that a professional athlete was killed while driving drunk and the family wants him shipped back home.

You also receive a call about a Hurricane Katrina evacuee that died in your area and her family wants her shipped back home.

Who do you ask to pay for your services?

What would YOU do and why?

Do we have a moral obligation to serve that overrules our business instincts?

Hmmmm...I just don't know. But I bet you do.

Fire away!

There's PR value for both, but which is the better choice? Which is the "RIGHT" choice?

Quite the quandary...I'll sit here and ponder that a while and wait to see what you say.

Regards,

Dan

PS- Best regards to Lenette and my old buddy in Ohio!